Price before the event: (1) In non-distribution scenarios, it refers to the sales price of goods before the warm-up period (or the peak period if there is no warm-up period) of the platform event (excluding the event in the distribution scenario); (2) In the distribution scenario, it specifically refers to the sales price of goods before the warm-up period (or the peak period if there is no warm-up period) of the distribution event.

The aforementioned prices do not include various platform-issued subsidies, cross-store coupons, red envelopes, or other discounts, nor do they include merchant-set discounts such as minimum purchase requirements, coupons, store rebates, store member discounts, L-member prices, and merchant-set single-item discounts for specific groups. These prices will include other non-platform promotional discounts (including merchant-set single-item discounts for non-specific groups, the final price being determined by the merchant). The aforementioned product sales price refers to the price displayed on the product page on the day of purchase; if the merchant adjusts the sales price multiple times on the same day, the last displayed sales price will be used.

[Price outside of platform promotions]

The crossed-out price refers to the product price under the merchant's self-marketing campaign scenario. This price does not include various promotional activities on the platform. It may be the product's manufacturer's suggested retail price or a previously displayed selling price, not the original price, and is for reference only.